Off-Site Optimization

[ewf-headline title=”Off-Site Optimization”]

WEBMASTER ACCOUNTS AND ANALYTICS

For accurate monitoring of your website’s performance, we set up webmaster accounts with Google, Yahoo! and Bing. If you already have a Google Analytics account, it will help us to have access to it; otherwise, we will set one up for you. Google Analytics summaries for your website will be included in your Monthly Summary Report.

CLASSIFIED LISTINGS

Classified listings through Google, Yahoo! and Bing offer visibility and exclusivity, allowing us to hone in on your target audience. We maintain several paid classified listings for your website included with your campaign.

DIRECTORY SUBMISSIONS

We manually submit your website’s URL to general, popular, premium, and authoritative directories that comply with Google’s quality standards and appeal to your audience.

OFF-SITE CONTENT OPTIMIZATION

We create a blog on your site and off to give your site and its content a bigger footprint on the web; we populate these blogs with articles relevant to your business and industry. We create keyword-optimized press releases, documents, infographics, and slideshows to post as off-site content to both free and paid platforms.

SOCIAL MEDIA OPTIMIZATION

Many website owners and businesses use social media for promotion. With every campaign, we create new Facebook, Google+, and Twitter profiles, or optimize your existing ones. You remain in control of your social media. We use industry-specific platforms where possible.

LOCAL SEARCH OPTIMIZATION

We optimize your local search results by creating or improving your Google Places and Bing local listings as well as other paid listings included with your campaign. We link your listing with Google+ for optimal visibility. This also means your business will appear in relevant Google Maps searches. You will receive a PIN from Google by mail; we need this PIN to verify your address.