In an age where the online presence of your business can make or break your success, ignoring Google My Business (GMB) would be a fatal mistake. Your business deserves the limelight and your audience is yearning for your services. It is your ticket to skyrocket your online visibility and solidify your reputation as a brand building company. If you’re not on GMB, you are leaving money on the table. Step up, be strategic and capture that well-deserved market share!

Google My Business: A Holistic Optimization Guide

“GMB Optimization is about refining your business listing on Google to maximize visibility, improve local ranking on search results and facilitate customer conversions.” Here’s how you should do it:

Begin by creating your business listing on Google and claiming it to verify your listing to ensure that Google recognizes your business. Providing accurate and detailed information reflects the nature of your business.

Upload high-quality images and videos of services or products that represent your business effectively. Explode your listing page to share updates directly with your audience.

GMB insights and analytics showcase your business offerings. Improve your chances of appearing in relevant search results by integrating keywords and search phrases.

Sustaining Stellar Presence: Maintaining Your Google Profile with Key Elements

Google My Business profile is invaluable to your online marketing strategy, particularly for local businesses.

Command Your Online Presence: Create and Claim Google Business

• Navigate to Google My Business and click on “Manage Now.”
• Enter your business name; if it doesn’t exist, create a new listing.
• Follow through the prompts, inputting your business information meticulously.
• Remember to specify your service areas, especially if you’re a brand building company.

Authenticate Your Brand: Verify Your Google Business Profile

• Once your profile is set, Google needs to ensure its authenticity.
• Opt for verification through a postcard, phone call, email or instant verification.
• The postcard option, mailed to your business address, includes a code to be entered into your GMB account.
• Phone and email options are quicker, where a code is sent, respectively.

Dominate Search Results: Optimize Business Information for Maximum Visibility

• Finesse your GMB profile with accurate and detailed information.
• Include your company name, address, phone number and website URL.
• Update your business hours and specify special hours for holidays.
• Integrate keywords related to your services for higher search ranking.

Navigate Your Niche: Select the Perfect Business Category As a Brand Building Company

• Your category is a compass for customers, guiding them to your doorstep.
• Select a primary category that best describes your company.
• Add secondary categories for an expansive representation of your services.

Craft Your Brand’s Symphony: Create an Irresistible Business Description

• A well-articulated description is your voice, your identity.
• Craft a description within 750 characters encompassing your mission, values and services.
• Utilize keywords strategically to resonate with your audience.

Capture Eyes and Hearts: Upload Visual Masterpieces to Mesmerize

• Stimulate your audience’s senses with high-quality visuals.
• Share images and videos of your products, services and events.
• Let your content depict the narrative of your company.

Your Brand’s Essence: Add Cover Photo & Company Logo

• A cover photo is your GMB profile’s crowning glory; choose an image that epitomizes your brand.
• Your company’s logo is indispensable; it’s a reflection of your identity and values.

Leverage Attention: Internal & External Photos of the Company Establishment

• A picture is worth a thousand words and much more in business.
• External photos help clients locate your premises with ease.
• Internal photos build trust by revealing the environment and culture within your company.

Lights, Camera, Action: Engage Viewers with Captivating Video Content

• Videos are the heartbeats of content; they’re engaging, informative and persuasive.
• Share behind-the-scenes videos and client testimonials.
• Keep them under 30 seconds for optimal engagement.

Amplify Your Reputation: Customer Feedback Management

Promptly respond to customer reviews for establishing the best brand building company, both positive and negative. Engaging with customer feedback showcases that you value their opinions and experiences.

Elevate Brand’s Potential with Our Skyrocketing Solution

Your business in Oklahoma doesn’t have to be a needle in a haystack. If you’re a brand building company in Oklahoma looking for a breakthrough, harness the potential of Google My Business. Are you still trying to figure out where to start? Skybound Digital is your pilot in this mission, taking you from where you are to where you need to be. Time is of the essence. Seize it!